Published: 2022-06-19

DOI: https://doi.org/10.31580/jpvai.v5i2.2506

The evaluation of digital marketing's success for firms in the age of digitalization during the previous decade

Muhammad Hassan, Abrar Ullah, Muhammad Siddique, Naveed Akhtar Qureshi, Huma Sikandar

245-257

DOI: https://doi.org/10.31580/jpvai.v5i2.2516
DOI: https://doi.org/10.31580/jpvai.v5i2.2520
DOI: https://doi.org/10.31580/jpvai.v5i2.2526
DOI: https://doi.org/10.31580/jpvai.v5i2.2532
DOI: https://doi.org/10.31580/jpvai.v5i2.2547

Job resources and employee turnover: Examining the role of employee engagement and job demands

Rashid Munir, Abdul Wahab, Maqsooda Perveen, Aamna Khan, Abdul Rauf Kashif, Muhammad Ahmed Shehzad

330-355

DOI: https://doi.org/10.31580/jpvai.v5i2.2558

The effect of antecedents of brand equity in relation to consumer decision making process

Shrafat Ali Sair, Irsa Mehboob, Zara F. Imran, Erum Batool, Hina Shoukat

356-379

DOI: https://doi.org/10.31580/jpvai.v5i2.2561
DOI: https://doi.org/10.31580/jpvai.v5i2.2538

Transport emission models: A bibliometric and content analysis

Huma Rauf, Huma Sikandar, Muhammad Umar

395-423

DOI: https://doi.org/10.31580/jpvai.v5i2.2530

The role of safety management to analyze the current situation of honour killing in Pakistan

Salma Nawaz, Ayesha Kiran, Mouna Koser, Malik Shahzad Shabbir, Aysha Zamir

424-439

DOI: https://doi.org/10.31580/jpvai.v5i2.2517

Does domestic violence affect the freedom of women life in Pakistan

Salma Nawaz, Ayesha Kiran, Malik Shahzad Shabbir, Mouna Koser, Aysha Zamir

440-454

DOI: https://doi.org/10.31580/jpvai.v5i2.2518

The dynamic effect of education levels, marriage status and domestic life of women in Balochistan

Salma Nawaz, Ayesha Kiran, Mouna Koser, Malik Shahzad Shabbir, Aysha Zamir

455-466

DOI: https://doi.org/10.31580/jpvai.v5i2.2588
DOI: https://doi.org/10.31580/jpvai.v5i2.2621