Journal of Marketing and Information Systems

Current Issue

Vol 3 No 1 (2020)
Published August 13, 2020

Articles

Mohammad Waliul Hasanat, Ashikul Hoque , A. Bakar Abdul Hamid
1-5
E-commerce Optimization with the Implementation of Social Media and SEO Techniques to Boost Sales in Retail Business
https://doi.org/10.31580/jmis.v3i1.1193
PDF
Rashed Al Karim
6-25
Exploring Factors Affecting Brand Marketing of Bangladesh Steel Industry: A Qualitative Approach
https://doi.org/10.31580/jmis.v3i1.1430
PDF
Nurain Farahaina Binti Ilias, Tony Khoo Weii Liang, Michelle Claudia Lo, Ummi Sakinah binti Nor Afendi, Sim Shin Yee, Nur Izzati binti Badruddin
26-45
Factors Influencing Brand Equity of Sportswear Brand Among Young Adult In Malaysia
https://doi.org/10.31580/jmis.v3i1.1451
PDF
Wong Hhi San, Wong Yee Von, Muhammad Imran Qureshi
46-62
The Impact of E-Service Quality on Customer Satisfaction in Malaysia
https://doi.org/10.31580/jmis.v3i1.1452
PDF
Umair Manzoor, Sajjad Ahmad Baig, Muhammad Usman , Muhammad Ibrahim Shahid
63-82
Factors Affecting Brand Switching Behavior in Telecommunication: A Quantitative Investigation in Faisalabad Region
https://doi.org/10.31580/jmis.v3i1.1485
PDF
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