Distinctive Comparison of Consumers’ Mobile Payment Adoption between China and Malaysia
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Abstract
The emergence of mobile payment providers such as Alipay and WeChat Pay has raised the interest in studying the adoption of mobile payment and assessment on the prediction of consumers’ intention. Due to insufficient research on cross-country comparison, this study aims to identify the differences in mobile payment adoption between China and Malaysia. Perceived usefulness, perceived security, perceived ease of use and attitude from Theory of Acceptance Model and Theory of Reasoned Action were used to analyse the intention to adopt mobile payment. Based on the results, perceived security seems to differ for the two countries while other factors have similar results. This study will definitely offer a fresh perspective to academics and practitioners in terms of exploring the propect of mobile payment in business trasnsactions.
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References
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