http://readersinsight.net/IJER/issue/feed International Journal of Entrepreneurial Research 2020-01-12T06:03:07+00:00 Rosman Bin Md Yusouff editor@readersinsight.net Open Journal Systems <p>To provide a platform where researcher and practitioner come altogether; to learn, share, and research for a better and innovative future; where ventures are socially responsible to society or culture or environment to have a sustainable livelihood and economy worldwide.</p> http://readersinsight.net/IJER/article/view/959 How Organizational Training Affects Employee Performance: A Case on Bangladesh Private Banking Sector 2020-01-12T06:03:07+00:00 Rashed Al Karim rashed_alkarim@yahoo.com Mohammad Wahidul Islam rashed_alkarim@yahoo.com Harun Rashid rashed_alkarim@yahoo.com <p><em>Employees are one of the leading assets of any organization and the vigorous role they play towards an organisation’s success cannot be undervalued. Accordingly, equipping these unique assets through effective training becomes imperative in order to maximize the job performance. Also position them to take on the challenges of the today’s competitive business climate. In this regard, </em><em>the purpose of this study is to determine the effect of organization’s training on employee performance. The nature of this study was quantitative and data for this study had been collected through structured questionnaire by conducting survey. A total 200 respondents were selected through convenience sampling technique from the different private banks, mainly from Chattogram. All the data of this study were processed and analyzed through SPSS software (version 24). The value of Cronbach Alpha was </em>0.796 <em>which means that the data of this study is reliable according to Nunnaly, (1978). Hypotheses were tested by employing the multiple regression analysis. From the findings, it was found that organization’s training has significant effect on the performance of their employees. More precisely, out of four hypotheses, three hypotheses such as Foundation Training, On the Job Training, Career Development Training, have significant effect on Employee Performance, on the other hand, Orientation Training has no significant effect on Employee Performance. Eventually, this study was concluded by providing few recommendations for managerial implication. </em></p> 2019-11-30T00:00:00+00:00 Copyright (c) 2019 International Journal of Entrepreneurial Research http://readersinsight.net/IJER/article/view/1091 Factors Affecting In-store Impulse Buying Behavior: An Analysis of Personal Care Products 2020-01-12T06:02:29+00:00 Aiza Aziz Qureshi aiza.qureshi@hyd.szabist.edu.pk Hira Vakkassi aiza.qureshi@hyd.szabist.edu.pk <p>Impulse Buying is considered the most common buying behaviour nowadays and has a significant influence on buying decisions of the consumers. This behaviour is influenced by many factors, these factors can be internal as well as external and many researchers have contributed in this area by determining these factors and describing their significance. Today, the competition has increased and marketers are constantly trying to trigger the Impulse Buying behaviour of consumers to increase their sales through these factors; both internal and external. This study revolves around analyzing the impact of 10 external/store environment factors – retail store offer, promotions, in-store advertisements, in-store displays, store traffic, product price, popularity of the product, packaging of the product, behavior of salesperson and store atmospherics- on the Impulse Buying behavior of both the genders as applied to three personal care product categories (Hair Care, Facial Care and Hand &amp; Body Care) This study is limited to the cities of Sindh only. The population for this study is defined as the people who visit megastores to buy personal care products and the sample size for this study is 300, out of which 150 are males and 150 are females. For sampling, random sampling technique will been used. The choice for the method to be used for the data collection depends on various factors like budget, time and the number of respondents. For this study, data will be collected through primary sources; hence the data can be tailored and is best to test the hypotheses. The instrument that will be used for data collection is questionnaire (adapted). To test the hypothesis, SPSS shall be used. There are two techniques that have been used to test the hypotheses, the Chi- square Test and T-test while the findings of the research question are expressed through clustered bar chart.</p> 2019-11-30T00:00:00+00:00 Copyright (c) 2019 International Journal of Entrepreneurial Research http://readersinsight.net/IJER/article/view/1160 Impact of Technology, Satisfaction, and Motivation on Academic Achievement of Undergraduate Students in Hyderabad Sindh, Pakistan 2020-01-12T06:01:50+00:00 Abdul Rafay Yousfani rafaya059@gmail.com Faizan Wahid Talpur faizantalpur83@gmail.com Rahool Raj Kumar rahoolraj97@gmail.com Abdul Ghafoor Kazi agkazi78@gmail.com <p>This study determines the impact of technology, satisfaction, and motivation on academic achievement at university level in Hyderabad, Sindh, Pakistan. This is a quantitative study, 203 respondents participated from, five Universities of Hyderabad, Sindh i.e. SZABIST, LUMHS, ISRA, SAU and Mehran-UET Jamshoro. The data collected using an adopted questionnaire and the data was analyzed using descriptive and inferential statistics. This was to find out the relationship between independent variables (technology, satisfaction, and motivation) and dependent variable (academic achievement). The results showed that there is significant relationship between predictors and response variable, whereas, the effect of variable academic achievement showed that there is weak positive relation of predictor on response variable for undergraduate students of Hyderabad region, Sindh, Pakistan. It is because mostly student gets higher level of knowledge with the provision of technology, but there are other uses of technology too, which affected their perception of use accordingly.</p> 2019-11-30T00:00:00+00:00 Copyright (c) 2019 International Journal of Entrepreneurial Research http://readersinsight.net/IJER/article/view/1161 The Impact of Green Marketing on the Financial Performance of Textile Industry 2020-01-12T06:01:11+00:00 Ibrar Ali Memon ibrar3memon@gmail.com Fareau Khan Chandio fareaukhan@gmail.com Asadullah Bhatti asadullahbhatti1234@gmail.com Abdul Ghafoor Kazi agkazi78@gmail.com <p>This study was carried out to examine the impact of green marketing on financial performance in textile industry. The variables taken into consideration are green brand awareness and green advertisement. A total of 230 respondents’ opinions were collected out of which 206 were found usable. Correlation and multiple regression was used to test the hypotheses and to analyze the data. Green brand awareness turned out to have a significant impact on financial performance. In contrast green advertisement was found out to have an insignificant impact on financial performance. This study contributes to the literature in a number of ways as no such study has been carried out in Pakistan's context. This study will help marketers and managers to get an insight of the impact of green marketing on financial performance which has been inconclusive for a longer period of time. This could help them to improve their companies financially by including strategies related to green marketing</p> 2019-11-30T00:00:00+00:00 Copyright (c) 2019 International Journal of Entrepreneurial Research